Still using 'try out's' on the CD prototype, I kept with my initial design idea's for the front and back of the CD cover. Again I needed audience feedback on the outcome, as one person's view could be totally different to a group's view. Similarly I stuck with showing the mock up to GoldBloom and their focus group.
The band specifically loved the album front cover, they liked the randomness of the image of the multicoloured, slightly blurred CAT, as the random image matched their random, crazy persona's as a band. They thought that the colours were striking and and combined well within the image. The liked the fact that it was THEIR handwriting used on the back cover, as it created a sense of originality and link within the band itself, almost like their signature on the back, promoting that THEY wrote the songs. They liked liked the edited colours, and random shiny patches along with the vignette effect created around the section.
The targeted audience of 'young teens' also thought that the front cover stood out and was eye catching if they were to walk past the CD in a shop, however they thought that they typeface of the album cover could have been made slightly larger, however others argued that they liked the subtle small black font. They loved the colour scheme of Blues, purples, red and white, they all merged well together. They extremely liked the simplicity and originality of the back cover, as it created a personal attachment as if the band had proved to the audience that they wrote the songs, also seemed like a personal signature that the band had signed for their fans, again another way or creating a relationship between the band and their fans.
No comments:
Post a Comment